The Pros and Cons of Cloud Technology Every Marketer Should Know

Whether you are about to move your data in the cloud or already did, you will find it helpful to learn the pros and cons of cloud technology for business. While the cloud based data system has already ripened to become a part of the different digital marketing solution available for marketers, it does has its downsides and beneficial features. A cloud data technology…

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How To Frame ROI For Your Business Intelligence Program

Business intelligence has transformed businesses by providing a plethora of IT structures, tools and systems that optimize the strategic planning used by organizations. Most business enterprises are facing an enormous pressure against the growing competitiveness in the digital market environment. The introduction of business intelligence system to business allows marketers to explore marketing opportunities, improve…

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Top 5 Ways To Plan Customer SMAC (Social, Mobile, Analytic, Cloud)

The digital marketing ecosystem is currently driven with SMAC programs and initiatives. SMAC is the combination of the social, mobile, analytics and cloud technology that businesses now adapt in order to revolutionize their digital marketing approach. Marketers view SMAC as a system of business intelligence that can reinforce the capability of driving businesses towards delivering a better customer experience and lucrative business profits. With the…

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How To SMAC (Social, Mobile, Analytic, Cloud) Your Business Model

If there is a new emerging paradigm for business, it is SMAC. Social, Mobile, Analytic, and Cloud (SMAC) based business models are becoming a hotter trend in digital marketing networks. Intuitive business owners are embracing the SMAC as a convergent force that could drive their business thrusts towards productivity. SMAC-based enterprises are able to develop an enticing customer engagement process and it consequently unfolds vast…

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The Best Cloud Business Intelligence Solutions for Marketing Analytics

Cloud based business intelligence is a game changer in the digital business. All types of businesses, from small to large enterprises are equally adapting to the emergence of cloud based tools to enhance business intelligence. Small to medium business enterprises are now embracing cloud based applications to make their marketing strategies highly competitive. Large firms, on the other hand, are using cloud business intelligence solutions in further expanding their market and using it for experimentation in furtherance of building…

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Is Guest Blogging Really Dead? A Digital Marketer’s Insights

 

Many speculations left many digital marketers contemplating whether they should just drop their interest about guest blogging as part of their search engine optimization strategy. There was an overwhelming response about Matt Cutts’ statement that guest blogging is dead and bloggers and online marketers alike are now in the dilemma whether guest blogging is wasting their time for SEO marketing or it remains to be…

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Start an Online Business with These 7 Key Essential Steps

Starting an online business sounds to be easy, but there are many things that new and aspiring entrepreneurs need to know in order to make themselves successful as digital marketers. The digital market is highly competitive yet with a lucrative opportunity to grow your business market. Every marketer has the equal opportunity of reaching to millions of online consumers and there are more rooms to…

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Tracking The Intersection on Big Data and Mobile Data Trends

 

Big data is viewed as a medium by which companies can grow their business through the process of targeting the enhancement of productivity using analytics and wide database of information. Business data provides a wealth of information that can help companies do business with better competence in addressing the changing marketing trends within their respective marketing industry. When harnessed properly it can serve a significant…

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What you need to know about Human Resources and Data Analytics

data analytics

Businesses are currently bombarded with massive influx of data that allows them to identify, explore and grab profitable opportunities in growing their investments. Big data management and analytics pushed at least 60% of firms to integrate the same to boost their profit earning opportunity. With the success of using big data and analytics, companies that have not yet embraced big data into their marketing strategies are gradually taking the…

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The Key Findings on Big Data Study

 

 

Businesses are getting more inclined in using big data as part of their digital marketing structure that has made a significant impact on how they do their business and the quality of the marketing outcomes. Major big data studies were conducted in order to survey various digital marketing enterprises that have taken digital marketing initiative of using big data as a tool of enabling…

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How The Top Brands Use Social Media for Marketing

Social Media for Marketing

Top brands receive high leverage from social media marketing and internet companies are getting highly interested on how they pull it off. By social media marketing, a brand or business is able to build its popularity by increasing its website presence and growing the number of its followers using the social media. There are many marketing tricks employed by many businesses in order to increase their website…

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