Top 5 Lead Engagement and Nurturing Techniques For LinkedIn

 

 

Lead engagement is a powerful tool for digital marketing which is used for bridging the gap between you and your potential customers. A common mistake for internet marketers is launching a lead generation process to boost its market sales and profit, but fail to acquire customer retention for their business. This is where lead engagement and lead nurturing becomes vital in any digital marketing strategy….

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Formulate Business Cases and ROI for Marketing Analytics

Integrating business cases with data and analytics will help small business owner gain better return of investment. Using data analytics in formulating business cases can help entrepreneurs grow their business intelligence with the ability to use complex data as business solutions for their business. Accordingly, return of investments or ROI is used to measure profitability. It provides an index involving financial consequences upon which metrics are…

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Using Social Media for Quality Engagement to Your Prospects

Mixing sales and social engagement can be a great challenge to a digital marketer. It usually takes long term strategies in order to successfully build a strong relationship to your prospect customers in the social media environment. However, it is crucial to build social engagement to the prospect consumers because the Cone Research and Insights indicated that about 85% of social media users like their favourite businesses…

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The Ultimate Guide In WordPress SEO Marketing

It is a fact that many internet marketers trust their business in using WordPress as a platform in promoting their digital marketing campaigns. WordPress SEO has become one of the most interesting subject matters among internet marketers because learning the basic SEO integration to WordPress can be crucial in your digital marketing success. The WordPress platform is endowed with search engine optimization features which, although may be…

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The Enterprises’ Big Data Readiness – A Business Analysis

 

 

In the past years, big data has become a major event in the digital marketing industry. The introduction of the big data analytics brought some exciting yet quite challenging innovative solution in digital marketing. However, the big question is how ready are the various digital enterprises for big data? Both small and big business organizations are getting more interested about using big data analytics to improve…

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Data Collection Strategy to Expand Digital Marketing Insights

Digital marketers need to optimize their marketing strategies in order to attain competitive advantage over their competitors. Data analytics begin with data collection, which is the pillar in helping a business to expand its digital marketing insights. The prevalent use of analytics tools is due to the massive growth of data available to enhance the digital marketing process. The problem now lies is how an…

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Boost your Traffic with Content Syndication Strategies

Promoting your blog on a daily basis can be a big challenge. That is where content syndication now becomes valuable among bloggers and webmasters who could not devote the time to promote their content on a daily basis in order to increase its traffic. Content syndication is a process where you are publishing your content on a  third party website in order to maintain its exposure to…

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How Big Data Is Improving Small Business Marketing Performance

 

 

Small and medium businesses are becoming more data driven in the conduct of their internet marketing campaigns.  The advent of the big data has revolutionized the way business firms and marketing professionals conduct their strategies with digital marketing. The process of data management in every company has eliminated the decision making based on gut, intuition and dependence on the past experiences about their marketing…

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